Welcome to The Digital Drumbeat!
Mobilizing Americans to Share Truth and Fight Disinformation on Social Media
Since 2019, DemCast has been empowering Americans to use their social media reach to fight MAGA disinformation and motivate people to vote. We do it by curating content and messaging from across the movement and distributing it for amplification.
In that time, the DemCast network has driven nearly a quarter-TRILLION social media impressions, all through organic sharing by our Digital Field Team.
In 2024, we’re upping our game even farther. Why?
Peer-to-peer communications are increasingly important as Americans bail on traditional TV and mute commercials.
Over 50% of Americans get all of some of their news from their social media feeds.
By sharing content in our feeds, we can be a force multiplier, proliferating helpful content that will then be shared by others in our networks. (Dan Pfeiffer often preaches this in his tremendous Message Box substack.)
It doesn’t really matter if you have a few hundred followers or a few hundred-thousand. Everyone can be a part of the solution.
We’re here to help.
DemCast is Now Curating the Movement On Substack!
Our new Substack newsletter, The Digital Drumbeat, will provide regular updates from across the movement, including:
Regular shareable content, direct into your inbox, including hot videos, memes, graphics and articles - along with suggested post language/hashtags.
Social media toolkits from DemCast and our partners.
Notifications about social media storms and opportunities for collective digital action. (We’re louder and more effective when we all talk about the same topic at the same time!)
Messaging guidance from organizations and firms testing messages and content with key demographics and in key battlegrounds.
Links to training about how to be a more effective digital messenger.
And more!
Please subscribe to this 100% FREE newsletter today!
Impatient? Don’t Want to Wait for the Next Newsletter? Join Us On Reach!
In March, we began a community in the Reach app. Every single day, we’re loading content from across the movement into our group there: The 2024 Digital Field Team.
Instructions for joining our Reach community are available here.
All of these memes, graphics, videos and shareable links are accompanied by suggested post language, so users are able to head into the library and share content in seconds.
Reach also features community chat spaces and an “Action Feed” that provides near-daily calls to action, in addition to what you’ll receive here in The Digital Drumbeat newsletter.
We hope to see you there! And tell your friends!
Let’s get out there and fight MAGA disinformation.
Love it!
Thanks for including me!